Jon Goodman - Shrewd and Intimidating

I think the best way to describe Jon would be to say that she is 'brutally honest'. She was very no nonsense, and seemed to believe that there was a right way to do everything. A great deal of her life has been spent doing things. This can be somewhat intimidating to a classroom of students who have spent much of their lives hearing and talking about things, but it can also be empowering.

You can do things too, I hear her saying. You can succeed, and you will fail. "You're dead meat on a cold paper plate."(real quote from Jon Goodman) Her words are like gunfire, making you look for a place to take cover. "You're only as good as your word," she says. Jon Goodman is the drill sergeant preparing you for the real world, a cold and bloodthirsty world.

Any entrepreneur who has ever been in the same room with Jon Goodman no doubt has a lawyer, an accountant, and a shrewd board of advisors, and is constantly turning to warily look over their shoulder for threats. Jon Goodman doesn't care if you succeed or fail, but she does care if you are prepared. It's okay to fail because your business just wasn't meant to be. It's not okay to fail because you were stupid and got caught with your pants down. Be prepared, be smart, and be one step ahead of the game. If in doubt, just remember WWJD, that is "What Would Jon Do?"